graphic design & illustration > Head Carver Beer Label

I concepted, illustrated, and designed this piece to pitch to a local brewery. While compiling the moodboard, I wanted to elicit a nostalgic feel of a creepy old farm house. I specifically pulled the visuals of lace and wallpaper. The illustration is ink on paper, scanned, vectorized and colored digitally. I utilized the pattern making tool in Illustrator to generate the fall leaf pattern on the label.